Curso de Asesoría de Imagen y Personal Shopper.
Learn the theory of personal styling, gain practical experience in professional image consulting and project management
Language: Spanish
Frequency: Part-time
Fruition: On campus
Duration: 3 Weeks
A journey through the constantly evolving world of fashion and beauty, how to understand trends and use them for your client's look.
In this Image Consultant and Personal Shopper Summer Course you’ll acquire an in-depth knowledge of fashion culture, learning to analyse the key aspects of your client’s image, using tools to analyse the information you need as a consultant and coach to give sound advice on ergonomics, visagism, colour and psychology.
The 3-week course includes theoretical classes, case studies, workshops, master talks and practical exercises.
Information to decide.
A holistic approach to image styling that answers any questions you might have on strategy, methodology and cultural aspects and projects in an innovative and experimental way.
Methodology and structure.
The course sessions, modules and exercises simulate the
process of a project, and the professional management of the same by an image consultant and personal shopper.
To do this, the course is organised into various sessions: theoretical classes, experimental sessions, practical project development, workshops and the chance to talk to masters of their trade, professionals working with major companies in the sector.
Who is it for?
If you’re a fashion student, interested in the world of consulting and coaching, if you want to become an image consultant and personal shopper, this is the course for you.
Professional stylists, designers, window dressers, people working in advertising or for production companies, professionals in the fields of fashion communication, PR, fashion retail, accessories and beauty shops or window dressers will find the course both interesting and useful.
Why choose it.
A global approach to gain practical and experimental experience as a consultant in professional image project management.
This course puts you in touch with the fashion market, and the Barcelona fashion scene in particular. You’ll participate in workshops, project development and master talks by professionals working in the sector.
Syllabus.
Subjects
The history of fashion and personal image consultation
Fashion styling, catwalks, brands and designers
Trends
Presentation of the modern image stylist and personal shopper profile
Personal image
Consumer psychology
Styles and archetypes
Coaching and personal image psychology
Visagism
Colour analysis
Materials, fabrics and international sizing
Wardrobe essentials
Fashion brands and shopping management
Etiquette and protocol
Workshop: Setting up an image consulting firm
Workshop: Team coordination
Workshop: Public speaking
Final project: Coaching
